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AI Video Generation & Avatars

Vidu

Video generator from Shengshu with reference-to-video, image-to-video, text-to-video, templates and an API.

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Best for
Beginners and Pro users
Free plan
Not confirmed
Agent-ready (MCP / API)
Partly
Platforms
Web, iOS, Android, API
Last verified
Oct 15, 2026

Overview

Vidu is an AI video generator from Shengshu. Its signature mode is reference-to-video: you upload images of a person, product or character and describe the scene, and the model tries to keep those subjects consistent. It also does image-to-video, text-to-video, templates and an AI sound effect generator, using the Vidu Q3 and Q4 models.

Who it fits

It suits creators making short ads, product clips and story scenes where the same face or item needs to appear across shots. Developers can use Vidu’s API platform, which is billed separately from the consumer plans.

What the plans include

Vidu sells credit-based plans, but its pricing page builds the plan cards dynamically, so this listing does not quote figures. Open the official page for current prices, free credits and commercial-use terms.

Limits and alternatives

Credit cost depends on the model, resolution and length of each clip. Kling is a widely used video generator with a free tier, Luma offers Ray models, and Runway pairs generation with editing tools.

Who it's for

A good fit if you are…

  • Creators who want to keep a character, product or face consistent across clips using reference images
  • Developers who want a video-generation API

Another tool may suit you better if you are…

  • Anyone who needs a published price today: plan details load dynamically on the pricing page
  • People who need editing tools beyond generation

Pricing

Pricing varies; see the official pricing page for current plans and credits. As of Oct 2026, verify.

  • Vidu's pricing page loads its plan cards dynamically, so no prices are quoted here.
  • Vidu's site lists a separate API platform; API billing is separate from consumer plans.
  • Check the official page for free credits, watermark rules and commercial-use terms before relying on output.

Prices as of Oct 2026 (checked Oct 15, 2026), verify before buying. Source: vendor pricing page.

Key features

  • Reference-to-video to keep subjects consistent
  • Image-to-video and text-to-video with the Vidu Q3 and Q4 models
  • AI sound effect generator
  • Templates for quick effects and animation
  • Vidu Agent and API platform listed on the site

Integrations: Vidu web app, mobile apps and the Vidu API platform.

Agent-ready? Partly. Vidu lists an API platform and a Vidu Agent in its site navigation. No MCP server was confirmed.

Pros and good to know

Drawn from the vendor's own documentation and public sources.

Pros

  • Reference-image workflow for consistent subjects
  • Generates sound effects as well as video
  • API platform for developers

Good to know

  • Plan prices are not readable without loading the live page
  • Generation-focused, with limited editing
  • Credit rules vary by model and resolution

Alternatives

  • Kling AI: Kuaishou's AI video generator for text-to-video and image-to-video, with credit plans and a free non-commercial tier.
  • Luma Dream Machine: Luma's AI video and image generator (Dream Machine, Ray models) with Plus, Pro and Ultra credit plans.
  • Runway: Generate and transform video, images and audio with AI models, paid by monthly credits.

Sources

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